BRAND
LEADERSHIP

A STRATEGIC & CREATIVE
AGENCY FOR
AMBITIOUS BRANDS
WE THINK LONG-TERM
AND LET THE BRAND
LEAD THE WAY
BRAND PLATFORMS | BRAND STRATEGY | MARKETING STRATEGY | BEHAVIOUR CHANGE
CREATIVE SOLUTIONS | CREATIVE DIRECTION | CREATIVE ADVERTISING | MIXED-MEDIA CAMPAIGNS
BRAND DESIGN | SOCIAL & DIGITAL | PROJECT & PRODUCTION MANAGEMENT
A MANIFESTO
...not
ABOUT
US
CHAPTER
( 02 )

AND
NOT
ABOUT
YOU
(SORRY).
IT'S
ABOUT
YOUR
BRAND.
Branding is the most powerful selling tool ever invented.
When it's done right.
At Chapter, we think long-term and combine strategy and creativity to create brand platforms that get results.
Brands that can unite organisations, inspire creativity, and connect with audiences on an emotional level.
Brands live in the minds of people, so we like to start there.
Exploring the insight-rich spaces between strategy,
creativity, and humanity.
Because that's where the magic happens.
Strategic smarts and creative sparks.
Brand alchemy.
( 01 )

STRATEGY
CREATIVITY
HUMANITY
-
CHAPTER & VERSE
QUOTE ( 53 )
We acknowledge the Traditional Owners of the land where we work and live, the Whadjuk people of the Noongar Nation and pay our respects to Elders past and present. We celebrate the stories, culture and traditions of Aboriginal and Torres Strait Islander Elders of all communities who also work and live on this land.